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Open Research Study: How Consumers Research Smartphones

Get insights in the behaviour of your customers If you want to add more value to your UX research the key is to involve your users in the testing process earlier. You could gain market research insight of you user journey before they land on your website. Open Research Studies, which start users on a blank […]

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Mobile Study: Booking Behaviour on Mobiles and Tablets

Mobile vs. Tablet: In this Mobile Study 360 smartphone and tablet users conduct 2 tasks on one of 9 holiday websites.

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Open Research Study: How Consumers Research Travel

In this open research study our UX researchers find out how participants research hotels online and what sites they visit to obtain ideas and inspiration.

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Tree Testing: Comparing Online Supermarkets

9 supermarkets, 3 countries: Our UX Researchers conducted a Tree Testing Study with 180 users from the UK, Germany, and Spain.

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Tablet Usability: Comparing 15 Fashion Web Stores

4 countries, 800 female participants, 15 fashion brands: Results of a remote user study to determine the tablet usability of fashion web shops.

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Benchmark Study: Mobile Banking Trends

This ebook details mobile banking trends by means of a competitive benchmark in USA, that includes Wells Fargo, Key Bank, U.S.A.A. and CIBC.

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Building a Voice of the Customer Strategy

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Identify your company´s strengths and weaknesses from a customer’s point of view. Develop a working Voice of the Customer strategy for your organisation.

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