Getting Started

Voice of the Customer is a research technique which enables you to collect real-time feedback from your customers when they are visiting your website or interacting with your product. Find out how it works and how to implement it to achieve your objectives.

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Building a Voice of the Customer Strategy

Identify your company´s strengths and weaknesses from a customer’s point of view. This guide will tell you develop a working Voice of the Customer strategy for your organisation.

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Get step-by-step advice to create your own VoC studies

Find out how our usability consultants set up and conduct VoC studies, strategies, and programmes.

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Let´s see why VoC studies are essential for your website or App

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